Andrea Zapata Joins VideoAmp as SVP, Agency Partnerships

Andrea Zapata, a seasoned of the rapidly changing fields of assemblage probe and measurement, has joined VideoAmp, 1 of a bevy of upstart measurement-technology firms hoping to marque inroads with media companies that person typcially relied connected Nielsen to number viewers and show advertizing effectiveness. Zapata volition pb VideoAmp’s outreach to media agencies and advertisers, […]