Back successful 2021, Pete Lau revealed that OxygenOS and ColorOS volition merge. That meant that OnePlus phones would nary longer person a abstracted bundle subdivision from Oppo phones. Now a knowledgeable insider claims that the institution volition bring things to their logical decision – merging Realme UI too.
This way, the 3 related but antecedently autarkic brands volition usage the aforesaid software, ColorOS, which volition assistance trim R&D costs. But this is lone portion of a wider consolidation effort.
We’ve already seen that OnePlus Germany is pushing users towards Oppo devices. And astir everything connected OnePlus UK is out of stock. The insider claims that OnePlus volition absorption exclusively connected the markets successful India and China, truthful what we’re seeing present is the different branches winding down. Even successful those 2 markets, OnePlus volition beryllium intimately tied to Oppo – after-sales enactment for OnePlus users successful India is already being handled by Oppo.
Soon to go one: ColorOS • OxygenOS • Realme UI
Meanwhile, Realme volition permission China and absorption connected the overseas markets. We’ve seen reports that OnePlus and Realme are merging, but by the dependable of it, India volition beryllium the lone marketplace wherever these 2 brands overlap. Everywhere other it volition marque small quality whether they are 1 institution oregon not.
What does that mean for the US market, which has precise small assortment extracurricular of Apple, Samsung and Motorola? That portion is not wide – is Oppo abandoning the marketplace altogether oregon volition it effort to popularize Oppo-branded devices? The Oppo marque is chartless successful the US (or alternatively it is forgotten, it utilized to marque DVD and Blu-ray players). But past OnePlus ne'er got supra 1% marketplace stock successful the US, truthful it is virtually chartless too.
English (US) ·